There are a few tools that are essential for any online marketing business to be a success. Once you've set up the basics, many of which are free affiliate marketing tools, there are many more tools and resources that will make your life easier every day, and help your business to be a success.
In this page I will share you the essentials you'll need. These are the essentials that I use, and thousands of other successful marketers use.
If you're new to affiliate marketing, I would suggest just starting out the with the basics and becoming very familiar with those tools before getting into the others.
The basics for all affiliate marketers
There are some basic key elements that all affiliate marketers need to get started, and they include:
- A website, including training and support for your website
- A keyword research tool so your content gets noticed in search engines
- Access to affiliate programs so you can make commissions through the products you promote
1. A website builder with hosting: SiteRubix
SiteRubix offers a platform for you to build and host your WordPress websites. You can build a website in a few minutes with SiteRubix, and you don't need to know how to code to do it. In fact, anyone can do it.
SiteRubix have some of the most useful and integrated tools for website analysis, management, ranking, and security including SiteSpeed, SiteProtection, and free SSL.
The SiteRubix platform was created by the founders of Wealthy Affiliate.
Training and support: Wealthy Affiliate
Whether you are new to affiliate marketing or are experienced, the extensive training and support provided by Wealthy Affiliate is second to none. Wealthy Affiliate is the platform that taught me everything from the beginning. The training is suitable for beginners and experienced marketers alike.
There are many benefits of being a part of Wealthy Affiliate. The key ones are:
- The step by step training using a variety of different techniques that suit a range of different learning styles
- The suite of tools are everything you need to get your websites up and running, ranked and monetised
- The support provided through the SiteSupport team 24/7, with access to the founders
- The community of like minded entrepreneurs who help and support each other every day
2. Keyword research: Jaaxy
Relevant keywords are critical for getting people to your site. Keywords drive traffic and therefore sales, so it's important to get it right.
Jaaxy is my 'go to' keyword research tool. There is a free version of the tool that is integrated within Wealthy Affiliate. In my view, it is the best keyword research tool available.
Jaaxy also has a paid version that can be used as a stand alone keyword research tool that makes the life of a marketer more streamlined and simple, and is appropriate for more advanced marketers.
3. Affiliate programs
There are lots of affiliate programs out there. I find that affiliate networks are the best to find relevant products for you to promote on your website. It is always free to join affiliate networks, all you need to do is create an account.
Here are some of the larger affiliate networks:
In addition to these, there are thousands of niche related affiliate programs, and all you need to do is a quick google search of your product + affiliate program (e.g. pet products + affiliate program) and you'll be amazed how many results are returned. The sky is the limit when it comes to products to be promoted.
Tools to improve the look and functionality of your site
This is a FABULOUS tool with awesome features that are free. Make beautiful infographics and images for your websites, and share them on social media. Websites need to be visually appealing, and Canva can help you do that. You can upload your own images into Canva as well as use their existing images. I encourage you to invest some time working with Canva, I know you'll love it. There are paid options within Canva, but the free version has plenty of features and templates.
Thrive Themes Membership
Thrive Themes offer WordPress themes and plugins designed for maximum conversion and ease of use. The themes are simple, uncluttered , and built for readability and clear navigation.
I am a Thrive Themes member which means I have access to the full suite of themes and products. You can also purchase individual product licences if you don't want the full suite.
By purchasing the Thrive Themes Membership, you have access to the full range of training and support. The training is great, and is in walk through video format together with a knowledge base of articles as well as technical support.
Thrive Architect is the drag and drop visual editor that makes the creation of your content a breeze. Thrive Architect offers many features that don't come standard in WordPress, like tables of contents, testimonials, count down timers, pricing tables and many, many more. Thrive Architect helps you to create professional looking pages and posts designed to exactly how you want them to look.
The have the ability to change every detail until your posts look perfect such as sizing, margins, fonts and spacing. You just can't get this level of customisation with WordPress. You can also preview your pages on different screen sizes, and tweak the layout and position of elements to be different on different screen sizes.
Creating beautiful, engaging and visually impressive content and layouts in WordPress is much easier with Thrive Architect.
Free stock images
Whilst the Wealthy Affiliate SiteContent platform has access to 1,000,000+ images that are ready to use on your websites, there are some other key sites that have free stock images available for anyone to use without restriction.
The best ones are:
It always pays to be careful with images. On other sites you may need to provide attribution, or there may be limitations with their use.
Lumen 5 is a great little video tool that creates videos for you based on your content. Simply enter a link to an article or blog post and Lumen5 will automatically fetch the content and populate your storyboard. Lumen5 easily transform articles and blog posts into video content. The free version is an excellent introductory tool and is all you need to get started and make some videos to add to your content and share on YouTube and other social media channels.
Bitly is a popular URL link shortener, but it does a few more things than that. It's a tool used to track clicks, see site referrals and get an idea of which geographical locations most clicks are coming from.
Tools to help you manage your online business
Google Analytics is a free web analytics tool offered by Google to help you analyse your website traffic and track your digital marketing effectiveness.
The tool allows you to find out how much time your visitors are spending on your site, the pages they are visiting, when they visited, and where they are from around the globe. It is a critical tool to highlight which pages are getting traffic and those that might need to be improved in order to get more traffic, and therefore more money.
Are you ready to start your own affiliate marketing business at no cost to you?